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<article article-type="research-article" dtd-version="1.3" xmlns:mml="http://www.w3.org/1998/Math/MathML" xmlns:xlink="http://www.w3.org/1999/xlink" xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance" xml:lang="ru"><front><journal-meta><journal-id journal-id-type="publisher-id">innovation</journal-id><journal-title-group><journal-title xml:lang="ru">Информация и инновации</journal-title><trans-title-group xml:lang="en"><trans-title>Information and Innovations</trans-title></trans-title-group></journal-title-group><issn pub-type="ppub">1994-2443</issn><issn pub-type="epub">2949-2157</issn><publisher><publisher-name>МЦНТИ</publisher-name></publisher></journal-meta><article-meta><article-id pub-id-type="doi">10.31432/1994-2443-2022-17-3-29-38</article-id><article-id custom-type="elpub" pub-id-type="custom">innovation-181</article-id><article-categories><subj-group subj-group-type="heading"><subject>Research Article</subject></subj-group><subj-group subj-group-type="section-heading" xml:lang="ru"><subject>ЭКОНОМИКА И ИННОВАЦИИ</subject></subj-group><subj-group subj-group-type="section-heading" xml:lang="en"><subject>Economy and Innovations</subject></subj-group></article-categories><title-group><article-title>Культурные ваучеры как инструмент для стимулирования культурного потребления и духовно-нравственного становления молодежи и детей</article-title><trans-title-group xml:lang="en"><trans-title>Cultural vouchers as a tool for stimulating cultural consumption and spiritual and moral development of youth and children</trans-title></trans-title-group></title-group><contrib-group><contrib contrib-type="author" corresp="yes"><contrib-id contrib-id-type="orcid">https://orcid.org/0000-0003-1193-6018</contrib-id><name-alternatives><name name-style="eastern" xml:lang="ru"><surname>Чобану</surname><given-names>М. С.</given-names></name><name name-style="western" xml:lang="en"><surname>Ciobanu</surname><given-names>M. S.</given-names></name></name-alternatives><bio xml:lang="ru"><p>Чобану М. С., научный сотрудник</p><p>Web of Science Researcher ID: ACG-0339-2022</p><p>45, Ion Creanga str., Chisinau, Republic of Moldova, MD-2064</p></bio><bio xml:lang="en"><p>M.S. Ciobanu, Scientific Researcher</p><p>Web of Science Researcher ID: ACG-0339-2022</p><p>45, Ion Creanga str., Chisinau, Republic of Moldova, MD-2064</p></bio><email xlink:type="simple">ciobanu.mihail.s@gmail.com</email><xref ref-type="aff" rid="aff-1"/></contrib></contrib-group><aff-alternatives id="aff-1"><aff xml:lang="ru"><institution>Национальный Институт Экономических Исследований (National Institute for Economic Research)</institution><country>Молдова</country></aff><aff xml:lang="en"><institution>National Institute for Economic Research (NIER)</institution><country>Moldova, Republic of</country></aff></aff-alternatives><pub-date pub-type="collection"><year>2022</year></pub-date><pub-date pub-type="epub"><day>15</day><month>11</month><year>2022</year></pub-date><volume>17</volume><issue>3</issue><fpage>29</fpage><lpage>38</lpage><permissions><copyright-statement>Copyright &amp;#x00A9; Чобану М.С., 2022</copyright-statement><copyright-year>2022</copyright-year><copyright-holder xml:lang="ru">Чобану М.С.</copyright-holder><copyright-holder xml:lang="en">Ciobanu M.S.</copyright-holder><license xml:lang="ru" license-type="creative-commons-attribution" xlink:href="https://creativecommons.org/licenses/by/4.0/" xlink:type="simple"><license-p>Данная работа распространяется под лицензией Creative Commons Attribution 4.0.</license-p></license><license xml:lang="en" license-type="creative-commons-attribution" xlink:href="https://creativecommons.org/licenses/by/4.0/" xlink:type="simple"><license-p>This work is licensed under a Creative Commons Attribution 4.0 License.</license-p></license></permissions><self-uri xlink:href="https://journal.icsti.int/jour/article/view/181">https://journal.icsti.int/jour/article/view/181</self-uri><abstract><p>Для стимулирования духовно-нравственного становления молодежи и детей во многих странах был использован относительно новый инструмент – культурный ваучер, который и является предметом данного исследования. Целью статьи является выявление особенностей культурных ваучеров в разных странах, и основываясь на международном опыте, поиск путей улучшения их использования в Республике Молдова. Для реализации этой цели были выполнены следующие задачи: обзор международного опыта применения культурных ваучеров, правовой анализ молдавского законодательства о культурных ваучерах и анализ эволюции показателей, относящихся к сфере культуры, как обоснование внедрения культурных ваучеров в Молдове. Для реализации этих задач использовались следующие методы исследования: анализ законодательства, обзор литературы, методы индукции и дедукции. Результаты исследования показали, что культурные ваучеры в разных странах различаются по стоимости, возрасту его получателей, по спектру культурных продуктов и услуг, на которые распространяется ваучер, по периодичности оплаты и наличия или отсутствия распределения платежей. В Республике Молдова, в последние годы, было выявлено снижение показателей, связанных с культурным потреблением, что мотивировало введение культурных ваучеров в качестве меры противодействия этим тревожным тенденциям. Поскольку Молдова только начинает применять культурные ваучеры, необходимо усовершенствовать законодательство касательно их применения.</p></abstract><trans-abstract xml:lang="en"><p>In order to stimulate the spiritual and moral development of youth and children in many countries, a relatively new tool was used – a cultural voucher, which is the subject of this study. The purpose of the article is to identify the features of cultural vouchers in different countries, and based on international experience, to find ways of improvement of their use in the Republic of Moldova. To achieve this goal, the following tasks were carried out: a review of international experience in the use of cultural vouchers, a legal analysis of the Moldovan legislation on cultural vouchers and an analysis of the evolution of indicators related to the field of culture, as a rationale for the introduction of cultural vouchers in Moldova. The following research methods were used to realize these tasks: the analysis of legislation, literature review and methods of induction and deduction. The results of the study showed that cultural vouchers in different countries differ in value, the age of its beneficiaries, the range of cultural products and services covered by the voucher, the frequency of payment, and the presence or absence of distribution of payments. In the Republic of Moldova, in recent years, a decline in indicators related to cultural consumption has been revealed, which motivated the introduction of cultural vouchers as a countermeasure against these alarming trends. Since Moldova is just starting to use cultural vouchers, it is necessary to improve the legislation regarding their use.</p></trans-abstract><kwd-group xml:lang="ru"><kwd>культурные ваучеры</kwd><kwd>молодежь</kwd><kwd>дети</kwd><kwd>мера поддержки</kwd><kwd>культурное потребление</kwd></kwd-group><kwd-group xml:lang="en"><kwd>cultural vouchers</kwd><kwd>youth</kwd><kwd>children</kwd><kwd>support measure</kwd><kwd>cultural consumption</kwd></kwd-group><funding-group><funding-statement xml:lang="ru">This paper was developed in the framework of the Scientific Project for the period 2020-2023, registered in the State Register of projects in the field of science and innovation of the Republic of Moldova with the code 20.80009.0807.29 State Program Project «Perfecționarea mecanismelor de aplicare a instrumentelor inovaționale orientate spre creșterea durabilă a bunăstării populației Republicii Moldova» = «Совершенствование механизмов применения инновационных инструментов, направленных на устойчивый рост благосостояния населения Республики Молдова» = «Improving the application mechanisms of innovation-oriented instruments towards the sustainable growth of the welfare of the population of the Republic of Moldova».</funding-statement><funding-statement xml:lang="en">This paper was developed in the framework of the Scientific Project for the period 2020-2023, registered in the State Register of projects in the field of science and innovation of the Republic of Moldova with the code 20.80009.0807.29 State Program Project «Perfecționarea mecanismelor de aplicare a instrumentelor inovaționale orientate spre creșterea durabilă a bunăstării populației Republicii Moldova» = «Совершенствование механизмов применения инновационных инструментов, направленных на устойчивый рост благосостояния населения Республики Молдова» = «Improving the application mechanisms of innovation-oriented instruments towards the sustainable growth of the welfare of the population of the Republic of Moldova».</funding-statement></funding-group></article-meta></front><back><ref-list><title>References</title><ref id="cit1"><label>1</label><citation-alternatives><mixed-citation xml:lang="ru">Reshape policies to give creators adequate protections says a new UNESCO report [online] // URL: https://www.unesco.org/en/articles/reshape-policies-give-creators-adequate-protections-says-new-unesco-report</mixed-citation><mixed-citation xml:lang="en">Reshape policies to give creators adequate protections says a new UNESCO report [online] // URL: https://www.unesco.org/en/articles/reshape-policies-give-creators-adequate-protections-says-new-unesco-report</mixed-citation></citation-alternatives></ref><ref id="cit2"><label>2</label><citation-alternatives><mixed-citation xml:lang="ru">Ciobanu M. 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